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Marketing Intelligence
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21	Many life and pensions businesses are scrambling to keep pace with the increasing impact of digital in their marketplace. But the ways in which they’re responding are too slow. Could there be a faster, cheaper and more Add to Reading List Source URL: www.pwc.com Language: English - Date: 2016-08-14 02:59:14 Economy Business Types of insurance Customer experience management Business intelligence PricewaterhouseCoopers Insurance Bancassurance Marketing E-commerce Digital strategy Customer engagement
22	…news release…news release…news release…news release…news release…news release…news release… World Scientific Publishing adopts DataSalon’s MasterVision for complete customer insight DataSalon’s host Add to Reading List Source URL: datasalon.com Language: English - Date: 2013-11-11 05:16:36 Economy Marketing Customer experience management Information technology Business intelligence E-commerce Information technology management Customer relationship management Upselling Single customer view Customer insight Publishing
23	ACES 2016 Session Proposal Template Session Title: Recommended maximum of 125 characters with spaces. Remember, session titles are critical – most people make decisions about which sessions to attend based solely on t Add to Reading List Source URL: www.conference.ifas.ufl.edu Language: English - Date: 2016-01-19 10:44:56 Big data Business intelligence Digital marketing Session Economy Computing Information technology
24	Case Study Predictive Analytics for Email Campaigns The Business Challenge Our customer, PNT Marketing Services, is an award-winning provider of marketing and analytic services to their end-clients. In order to provide Add to Reading List Source URL: www.lityx.com Language: English - Date: 2016-06-22 16:24:02 Economy Marketing Business intelligence Business Statistical models Email Internet marketing Formal sciences Predictive analytics Analytics Click-through rate Online advertising
25	Case Study SAGE Publications The Project: Since 2012 SAGE has been using MasterVision for a single customer view, most notably mining usage and turnaways Add to Reading List Source URL: datasalon.com Language: English - Date: 2015-02-12 11:03:13 Economy Business intelligence Business Customer experience management Analytics Big data Mathematical finance Market segmentation Marketing Customer insight Customer relationship management Database marketing
26	Market Simulations A New Approach to Marketing Analytics Simulate Your Market TABLE OF CONTENTS Add to Reading List Source URL: static1.squarespace.com Language: English Economy Business Business intelligence Marketing Simulation Academia Analytics Scientific modelling Business simulation Social simulation
27	CASE STUDY RedPoint Global provides a rock-solid foundation of accurate, timely data to help AAA deepen its personal relationships with 55 million members. Overview Add to Reading List Source URL: www.redpoint.net Language: English - Date: 2015-09-14 10:59:03 Economy Business Information technology Business intelligence Information technology management Internet marketing RedPoint Global American Automobile Association Data management Data quality Redpoint Analytics
28	The Convergence of Technology and Data in the Add to Reading List Source URL: www.imprezzio.com Language: English - Date: 2016-04-29 18:45:01 Economy Marketing Business intelligence Business Consumer behaviour Personal selling Analytics Mathematical finance Customer lifetime value Market segmentation Big data Lead management
29	Assistant Web Marketing Manager We are looking for an Assistant Digital Marketing Manager to support the Marketing team in developing and executing web and mobile conversion and optimization strategies that align with bu Add to Reading List Source URL: downloads.asiamiles.com Language: English - Date: 2016-04-07 23:33:03 Economy Business World Wide Web Business intelligence Internet marketing Web analytics Analytics Mathematical finance Marketing Optimizely Digital marketing Direct digital marketing
30	Company Fact Sheet OUR FIRM OUR SUCCESS Hanover Research provides high quality, custom research and analytics through a costeffective model that helps clients in the corporate, education, and healthcare sectors Add to Reading List Source URL: www.hanoverresearch.com Language: English - Date: 2016-07-13 17:17:01 Market research Economy Marketing Consumer behaviour Product management Business Business intelligence Conjoint analysis Competitive intelligence

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